See what each campaign set out to change, the work completed and the results recorded.
Design projects, recurring accounts and commercial bids need different search plans. These campaign summaries show the scope and results over each stated period. Results vary by market.
Season Reach · 8 months
Page one for 24 terms; average project size up 28%.
Seasonal demand; wanted higher-value design projects, not maintenance.
40 keywords split between design-build and maintenance intent; project gallery optimization; competitor spy.
Route Start · 4 months
8 of 10 in top 5; 26 recurring accounts.
Recurring-revenue searches going to competitors.
10 maintenance keywords, service-area pages, review strategy.
Project Demand · 6 months
13 of 20 page one; 18 project inquiries.
High-ticket hardscape projects but no visibility.
20 hardscape keywords, before/after gallery optimization, on-page audit.
Route Start · 5 months
7 of 10 in top 5; 11 contract bids.
B2B service with no inbound RFQs.
10 commercial keywords, service pages, citations.
Page one for 16 landscaping terms. Estimates are up 70%.
They know the landscaping niche and didn't waste our budget on vanity keywords. The leads we get are real prospects.
Good work. Took a few months to gain traction.